In 2008, January, Schweiz Aluminum Alloy Section is preparing to introduce its new GH 1000 alloy. The Office was a worldwide leader in the marketing of high toughness, aluminum alloys that are comparatively exotic. Lately, one of its talented metallurgists had developed a brand new formula for one alloy in the 7000 series of high strength, tough alloys.
The formula was significantly lower in price than the previous one used, but had zero impact on look and the performance characteristics. Andrew McAndrews, merchandise manager for high strength aluminum alloys, was responsible for establishing a price for the new alloy.
Schweiz Aluminum Alloy Division case study solution
PUBLICATION DATE: November 30, 2007 PRODUCT #: 999016-HCB-ENG
This is just an excerpt. This case is about MANAGEMENT
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