In last phase of 2011, the German leader in the enterprise software industry, SAP, announced an important investment plan for growing in China and also obtained a leading American business in cloud-based human capital management software.
At first glance, these investments looked somewhat unconnected. A closer look at SAP's strategy, however, shown a coordinated and closely connected network of strategic decisions and investments for which alignment and locating the correct equilibrium were crucial challenges.
Hence, it was critical to inquire: What were the principal challenges for SAP in aligning its invention and sourcing strategies? Compared to its key competitors - Microsoft, IBM and Oracle - how it aligned its innovation strategy using its sourcing strategy?
SAP The Challenge of Aligning Sourcing and Innovation Strategies case study solution
PUBLICATION DATE: August 05, 2014 PRODUCT #: W14332-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION