Samsung Electronics (Samsung) managing director had offered the new management viewpoint for attaining leadership in a global market.
The three-part strategy would prioritize quality, globalization, and multifaceted integration, in that sequence. After a restructuring effort, Samsung had emerged as a leader in the global electronics industry. Now, considering several other variables and the new management doctrine, the managing director faced the decision of whether Samsung should enter the Indian market.
Samsung Electronics (A) Entering India case study solution
PUBLICATION DATE: December 07, 2007 PRODUCT #: 906M34-HCB-ENG
This is just an excerpt. This case is about GLOBAL BUSINESS
Related Case Solutions & Analyses:
Smart Meter: International Business
Volkswagen Group: Driving Big Business With Big Data
International Automotive Company
Pfizer: Environmental and Business Benefits of Green Chemistry
What Every Small Business Can Learn From Great Family Firms: The 4C Advantage
Creating a Family Business: The Genesis of Rogers Family Enterprises
Gracious Eloise: What Do Angels Want? (B)
PunchTab, Inc.
Anatomy of a Corporate Campaign: Rainforest Action Network and Citigroup (A)
Bohemian Crowns: Ceskoslovenska Obchodni Banka (A)
