Role of UK based Automotive Companies in Digital Divide & Digital Societies Case Study Solution
Introduction
This case study aims to address the difficulties concerning digital divide such as expansion, multiplicity and skills shortage within the automotive industry of the United Kingdom, by both the people and the industry because it is one of those industries which have played an essential role in converting the old traditional society into digital society by introducing digital technologies with their vehicles. It is also one of those industries which still need a lot of work to do such as, providing better digital integration into vehicles.
The United Kingdom automotive industry is the important part of the economy. The industry has accounted for the 77.5 billion pound turnover and 19 billion pounds value added.
The industry employed about 170,000 people, these people are directly involved in the manufacturing process. And other 815,000 people employed in the overall automotive industry of the United Kingdom. The industry invests about 4 billion pounds annually in the research and development of the automobiles. In the United Kingdom, there are more than 30 manufactures manufacturing the automobiles, they manufactured more than 70 models of the automobiles in the united kingdom and these 70 models of automobiles are supported by the 2500 component providers and this industry has he some of the world’s most skilled engineers.
The automotive industry of the United Kingdom accounts for the 12% of the United Kingdom total exports of goods.
Discussion
In order toinvestigate the pros and cons of the digital divide in the context of the United Kingdom and its impact on the UK automotive industry, it is necessary to address the multiplicity and expansion by which it provides abridging gap in the development theory and promote the development strategy that incorporates activities both global and local actors in the development of localities.This case study focuses on exploring the effects of digitization of the automotive industry in the UK, and how it affects the society.
Digital Divide
The Digital divide is considered as the unequal distribution but if we talk about the digital divide in the automotive industry, it would be referred as not having the access to the latest technology.
The digital divide in the automotive industry refers to the opening up across the United Kingdom Economy as many companies in the UK fails to adopt the digital age and its potential to improve the poor production in the country.
No doubt, United Kingdom is the global leader in the e-commerce, it has the fifth place in the availability of the latest technology in the country. And when comparing the factor of companies adopting the digital technology then the United Kingdom is in the 14thposition. IBM in of its latest reports indicated that 55% of the companies are using the latest technology toreduce the cost of production and 45% of the firms and falling behind them. The main problem why companies are not adopting the latest technology is the barriers to the adoption of the digitalization. Companies reported that there is high risk involved in the digitalization and also country has the lack of appropriate skills to adopt the digitalization. On the other hand, when it comes to the adoption of digital technology, the statistics of the UK are slightly lower because in the United Kingdom there are still a number of organizationsin the automotive industry which are struggling to digitalize their business operations as compared to peers of other developed countries.
It requires more than the provision of access to technologies, it is a multi-dimensional issue (Harris; 2004). The multiplicity consists of, firstly, access to computers/smartphone/tablets, Access to internet, the different speeds that people enjoy internet at. Access to material in your native language, because restricting factors might include inadequate teacher qualification, therefore can’t teach properly, computer classes of different countries teaches different things and also, the ability to engage with thematerial.
Statistics of Digital Divide in the Context of the United Kingdom
In the United Kingdom, around 509 million people have never used the internet(Helsper, et al., 2016)and more than 4 million people are living in social housing which does not have access to the internet with more than 3.5 million people not knowing how to use theinternet. More students are accessing theinternet as compared to the people who have full time or part time jobs with only 75% of the employees using theinternet during their working hours. According toBrake, (2014), offline households are not able to save their 560 pounds per year by paying and shopping online(ONS, 2015). Therefore, due to the lack of digital resources and digital gap, industries like finance, entertainment and automotive are struggling and facing skills related difficulties like inadequate numbers of people and change in technical requirements.
Above problems results in the skills shortage in the automotive industry.
Digital Society
The idea of digital society is to adopt and integrate information and communication technologies (ICT) at work, educational institutes and home and various parts of society. As referred by (García-Peñalvo, 2016), although, the policymakers of the United Kingdom have done a significant job in increasing the development and use of the internet educational institutes, the government of the United Kingdom still has to make sure that they have provided an advanced level of information regarding the technology and computer during training sessions of fresh employees in order to maximize the utility of ICT in the automotive industry. For instance, employees with ICT knowledge could help with fixing the management of vehicle functions such as signal registration, processing, and diagnosis process of vehicles. In addition, they can also help in the networking of vehicle systems and provisioning ICT solutions that are fixed inside cars such as audio, video, TV, digital audio broadcasting, and telemetric services. (Spottl and Becker, 2004)..............................
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