Senior Vice President Robert Mondavi Corporation (one of the world's leading producers of premium wine) and head of the Chilean joint venture Mondavi in faces a number of problems with the quality mark Caliterra. At the same time, it has an unprecedented task of building a modern winery in Chile in less than 10 months or lose their entire crop. The case traces the process of entering into a joint venture with Vina Errazuriz, much smaller, but respected, the Chilean company, and is cross-cultural communication challenges faced by the joint venture partners. Communication and trust are central issues in the case. "Hide
by Brian R. Golden, Henry W. Lane, David T. Wesley Source: Richard Ivey School of Business Foundation 22 pages. Publication date: April 12, 1999. Prod. #: 99C004-PDF-ENG