Rhone-Poulenc, France's largest chemical companies, has achieved a leading position in the United States as a result of an ambitious series of acquisitions. With the expansion in the United States from 1986 to 1990, Rhone-Poulenc sought to take control of "hands off" approach and allowed the local government to create a consistent and stable American operation. By 1991, however, there is a perceived need for the global management of all product lines. The offer is made to shift the main axis to the firm worldwide product structure, the effect of changes in the role of running the country the United States. If this step makes sense that the best structure can be, and how any changes should be implemented all the topics for discussion in this case. "Hide
by Philip M. Rosenzweig Source: Harvard Business School 6 pages. Publication Date: September 23, 1993. Prod. #: 394041-PDF-ENG
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