The flow of product returns is a significant problem for manufacturers. Typically, these gains were seen as a nuisance, as a result of the reverse supply chain, which are designed to minimize costs. This minimum value of the feedback power often do not consider the speed of return of goods. Longer to get the returned product, the less likely it is financially attractive options for reuse. In contrast to the forward supply chain, development of strategies for the reverse supply chain remains obscure and largely undocumented. The most influential product characteristic of reverse supply chain is the limiting value of time. Responsive reverse supply chain is a suitable choice when the time limits for the products of high and effective feedback of the supply chain is the right choice when the time limits for the products is low. Product returns and reverse supply chain are a potential value stream and deserve the same attention as a forward supply chains. "Hide
by Joseph D. Blackburn, Gilvan C. Souza, Luk N. Van Wassenhove, V. Daniel R. Leaders Jr. Source: California Management Review 18 pages. Publication Date: February 1, 2004. Prod. #: CMR273-PDF-ENG