By 2008, local supply deficits had been, caused by this rapid growth, compounded by small installed glass making capability at regional levels. During the last several years, its former reputation had been damaged by the progressively deteriorating service of VASA for outstanding service.
The case investigates the best way to reverse late deliveries a disappointing delivery service that resulted in angry customers whining about unfulfilled orders, and accusations from transportation companies that held VASA responsible for these delays. Also these accusations resulted in deterioration in relationships.
VASA's CEO, evaluated the following alternatives to recover its reputation: 1) require complete charge of distribution to customers by creating a VASA-owned delivery service; 2) turn the scenario with transportation companies by requiring them to develop delivery service management abilities; or 3) replace these transportation companies, partly or completely, with more complex logistic providers.
Rethinking Distribution Logistics at VASA, Pilkington, Spanish Version case study solution
PUBLICATION DATE: November 01, 2013 PRODUCT #: NA0S47-PDF-SPA
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE