This case scenario describe the operating representation and history of Red Tomato, a non-profit organization devoted to branding and logistical support for locally developed produce farmers in the northeast U.S.
The case emphasizes the challenges involved in making locally grown produce available to large consumer markets.
Red Tomato Keeping it Local Case Study Solution
PUBLICATION DATE: November 06, 2009 PRODUCT #: 510023-HCC-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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