QUALCOMM, Inc has been moved from a young startup to Fortune 500 leaders of the wireless technology. Its CDMA technology is considered an outstanding technology and was the fastest growing in the world of wireless communications technology. General Director Irwin Jacobs had a number of problems, as it is defined as the support the company's success. How a company should allocate its resources between products? QUALCOMM as to encourage other countries - China and India in particular - go to the CDMA-systems? QUALCOMM as to defend their position against other new technologies?
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by David B. Yoffie, Pai-Ling Yin, Liz Kind Source: Harvard Business School 26 pages. Publication Date: September 28, 2004. Prod. #: 705401-HCB-ENG