IMD-3-1509 © 2006
Ward, John; Lief, Colleen
Succeeding over 4 centuries in corporation; the Beretta household's weapon making business stands at an essential limit. The household and its home town have actually offered the philosophical and cultural foundations that have actually seen the business through good and bad times. Now, the organization should deal with a more dangerous adversity.
Ways to remain to adjust and grow to brand-new market and competitive circumstances while keeping the core that brought the business to where it is today. The function of industrial culture is contrasted with stability in the face of alteration; commitment to workmanship and the most recent innovation; close-knit household bonds and an ardor for individualism. The workout of relatively inconsistent company principles and techniques is analyzed.
Prudence And Audacity The House Of Beretta (Abridged) Case Study Solution
Subjects: Family business; Corporate culture; Adaptation; Innovation Settings: Italy; Gun making; US$ 375 million revenues; 2004
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