IMD-3-1495 © 2005
Ward, John; Lief, Colleen
Succeeding over 4 centuries in company; the Beretta household's weapon making business stands at an critical limit. The household and its home town have actually offered the philosophical and cultural foundations that have actually seen the business through great and bad times.
The purpose of industrial culture is juxtaposed with stability in the face of adjustment; devotion to workmanship and the most recent innovation; close-knit household bonds and an ardor for individualism. The workout of relatively conflicting company principles and methods is investigated.
Prudence And Audacity The House Of Beretta Case Study Solution
Subjects: Family business; Corporate culture; Adaptation; Innovation Settings: Italy; Gun making; US$ 375 million revenues; 2004
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