Priceline.com vs. Microsoft (A) Case Solution
This case sheds light Priceline's issuing a patent for its "reverse auction" pricing system, its negotiations with Microsoft regarding the computer giant’s Expedia service patent’s license and how it used the technology regardless of having any permit, and Priceline's choice whether to sue Microsoft for patent infringement.
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
PUBLICATION DATE: September 07, 2001 PRODUCT #: 802074-HCB-ENG