PC Financial was one of the very few successful no frills banking suppliers in Canada. Since its initiation in 1998, the company had grown into an important adversary in consumer services with nearly 3,000,000 clients and revenue of $644 million. The fiscal crisis of 2008 and the competitive scenario in Canadian retail financial services led to the merger/buy-out and in few instances closure of its opponents. While the changes in the marketplace arguably appeared to be beneficial by reducing competition, additionally they raised questions about the company's capability to continue as a separate operating entity. Authors are affiliated with University of Ontario institute of Technology.
This is just an excerpt. This case is about STRATEGY & EXECUTION
PUBLICATION DATE: June 24, 2015 PRODUCT #: W15254-PDF-ENG
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