Preparing for China's Entry to the WTO: China's Airline Industry Case Solution
This case sheds light on the 2001 merger of nine airline firms under the control of three Chinese airline giants known as China Southern Airlines Group, China Eastern Airlines Group, and Air China Group.
By combining the airline business in China, the CAAC means to help the national airlines to get competitiveness toward an open market in preparation for the impending entry of China to the WTO. This case analyzes the appropriateness of the choice to reform China's airline business through consolidation of the CAAC and the WTO's impact on China's airline business.
This is just an excerpt. This case is about GLOBAL BUSINESS
PUBLICATION DATE: January 02, 2002 PRODUCT #: HKU182-HCB-ENG