The fundamental reason behind the high healthcare cost in the U.S. was the billing approach used in the U.S. healthcare system. The largest provider of healthcare services and insurance in the U.S., WellPoint, decided to modify its payment system by utilizing analytics. The primary objective was to support a billing system that is not based on the volume of services but on value. This Data & Analytics Case Study provides a detailed analysis of how WellPoint transformed its billing system with the help of its IT staff and physicians to develop Personal Health Care program.