The owner of a small business financial services assess the effectiveness of the four funds, to determine whether to offer them to their customers. These funds cover different objectives and include the recently launched fund. The case addresses the issues related to the evaluation of mutual fund performance, including selection criteria and impact fees. Housing provides natural and compelling context in which to discuss the efficiency of the market. "Hide
by Marc Lipson, Richard B. Evans Source: Darden School of Business 9 pages. Publication Date: August 24, 2009. Prod. #: UV2559-PDF-ENG
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