Louis Friedman, President and CEO of Peterson Industries, should decide on the two projects, the engineering and the level at which they should be financed. In the process, he has to manage the overall process of the allocation of resources and the company. Rewritten version of the previous case. "Hide
by David Garvin Source: Harvard Business School 17 pages. Publication Date: January 25, 1996. Prod. #: 396182-PDF-ENG