This case scenario describes the auction for Quaker Oats containing terms of the bids. Coke's stock price fell dramatically, after winning the auction. The Board of coke withdrew and subsequently refused to approve the deal.
Quaker afterward approached the losing bidder, Pepsi, and asked them to submit another bid. The case can be used to teach the mechanics of the prerogatives of a board of directors, announcement effects, collared thought, and negotiating strategy.
PepsiCo's Bid for Quaker Oats (C) case study solution
PUBLICATION DATE: October 24, 2008 PRODUCT #: 209070-HCB-ENG
This is just an excerpt. This case is about FINANCE & ACCOUNTING