In 2011, Henkel established Factor 3, its latest sustainability strategy. It connects sustainability to sales functionality and resource efficiency.
The claim presents the evolution of Henkel's approach to sustainability over a 50-year interval and also the confrontations encountered by Charlotte Kuszewsky, a line supervisor who must stabilize the sustainability targets with an ever more difficult business scenario, because of the financial crisis in Europe.
Operational Sustainability From Vision to Strategy at Henkel Case Study Solution
PUBLICATION DATE: September 16, 2013 PRODUCT #: IES348-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION