This case provides a rich forum to illustrate the progress of the pioneer of innovation to profits. This shows the power of the dominant design, barriers to appropriability and additional resources, and the importance of process capabilities. NTT DoCoMo, the leading mobile communications company in Japan, has become known as the world's "pioneer of mobile Internet services." Company I-MODE, the low-band, mobile Internet has become a huge success. By 2002, in the days of rapid growth had disappeared, as the market has become saturated. DoCoMo continues to develop technologies and offered data services, such as streaming audio, photo and video transmission power in the network 3G. DoCoMo 3G-mobile phones, free mobile multimedia access (FOMA), exceeded the target number of 320 000 of 31 March 2003 year period. "Hide
by Gerry Yemen, Elizabeth Olmsted Teisberg Source: Darden School of Business 20 pages. Publication Date: November 25, 2003. Prod. #: UV2003-PDF-ENG
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