NOVICA: The Arts and Crafts of Social Venturing Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies

This case was discussed innovative non-profit social enterprise that connects talented artisans in developing countries with customers around the world. Although raised in the United States, co-sponsors and friends for life Roberto Milk, milk Andy and Charles Hachtmann always been exposed to global influences. All three grew up with a family from other countries. All three had traveled in his youth. All three were multilingual. In addition, all three of them were surrounded by people whose lives had a mission to make a positive social contribution. When Roberto meets his future mother-in-law, RA de Oliveira Nersessian, professor, UN official who has dedicated his life to helping others around the world, the stage is set to launch Novica. While Roberto entrepreneurial vision, about which he is passionate, he is also a thoughtful and patient leader. From Novica, he first builds, within ten years, the executive team of his family and friends, and then develops the most important operational components of the organization and, finally, the size of the business profits. It ends with Roberto and his team are faced with a critical decision on how, finally, to promote the company from a slow to a rapid and significant growth. By 2009, Novica has reached $ 15 million in annual revenue, helped more than 75,000 lives of artisans and their families around the world, and has retained a friendly team of the founders of the first days of its existence. The founders, however, want to Novica, to be a truly global presence, offering assistance to new parts of the world in a new way - bringing in $ 100 million a year and are at least one million people. The case allows students to explore the role of profit and central sound business fundamentals in the context of doing good. It also motivates the consideration of conditions and ways to organizational growth -. Ask what criteria should be considered in decision-making and growth, what kind of growth strategies are appropriate "Hide
by Elissa B Grossman, David Choi Y. Source: North American Case Research Association (NACRA) 19 pages. Publication Date: January 15, 2010. Prod. #: NA0082-PDF-ENG