This note explains the factors involved in determining a business's vertical, flat, and geographical range. It's organized into five sections: An introduction that presents significant questions linked to strategy formulation that managers face after mapping their business's value chain; a second section that provides a brief introduction to Transactions Cost Economics, a framework which helps describe company government and range choices; a third section that links TCE concerns to decisions about a company's vertical and horizontal range; a fourth section that explores the dilemma of where to locate tasks; and a fifth section that concludes. This instance is contained in Module 1 of the course Business Idea & Action.
Note on Managing the Value Chain Governance, Location, and Firm Scope Decisions Case Study Solution
PUBLICATION DATE: January 15, 2010 PRODUCT #: W90C11-HCB-ENG
This is just an excerpt. This case is about SALES & MARKETING
Related Case Solutions & Analyses:
Nintendo: The Launch of Game Boy Color
Leadership Forum: Sustainability Now!
Alto Chemicals Europe
Say yes to Facebook and get your customers involved! Relationships in a world of social networks
Ujaala Borderline General Insurance Company Limited
Changing Light Bulbs (A): Westinghouse Super Bulb
SVEDKA Vodka (C): Marketing Mix in the Vodka Industry
CFW Clinics in Kenya: To Profit or Not for Profit
Ford KA (A): Breaking New Ground in the Small Car Market
Entrepreneurial Sales Strategies: Namaste Laboratories Pursues New Markets for Hair Care Products
