This case scenario details Nike Football's promotion efforts in the lead up to and during the World Cup in South Africa (2010).
Nike Football World Cup 2010 (B) Case Study Solution
It allows pupils to think about the consequences for Nike and to reflect on the execution of the strategy begins preparing for the World Cup in 2014.
PUBLICATION DATE: December 10, 2011 PRODUCT #: 512054-HCC-ENG
This is just an excerpt. This case is about SALES & MARKETING
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