The CEO of Newmont Mining Corporation (Newmont) had learned that a subcontractor's truck en route to Lima from Yanacocha, a gold mine run by Newmont, shed mercury along the highway and in little villages. Local residents taken it to their homes and had picked up some mercury with their bare hands. The CEO was attempting to ascertain the best way to manage the circumstances.
Newmont Mining Corp. and a Mercury Spill in Peru (A) Case Study Solution
This A case describes the mine developer's history, the operations at Newmont's most profitable gold mine, the implication of foreign investment to Peru's market, the environmental impact of gold mining as well as the local along with anti-mining movements correspondence to the mine operations. In B case, Newmont Mining Corporation and a Mercury Spill in the Peru (B) 9B13M003, the newly appointed CEO is attempting to decide what else Newmont is morally required to implement before continuing to operate Yanacocha, and Newmont's other mines, successfully. Allan Ingelson and authors Jaana Woiceshyn are affiliated with the University of Calgary.
PUBLICATION DATE: March 22, 2013 PRODUCT #: W13078-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
Related Case Solutions & Analyses:
Choosing the Right Green Marketing Strategy
Coca-Colas Marketing Challenges in Brazil: The Tuba nas War
Emergence of Default Swap Index Products
Keith Ferrazzi — The Paths to Power
Social media: The New Hybrid Element of the Promotion Mix
Mike Winsor: Career in Marketing
Chantal Cookware Corp.
SaskTel
Social media and related technology: Drivers of change in managing the contemporary sales force
JBS
