New Product Development at Canon: The Contact Sensor Project Harvard Case Solution & Analysis

Canon is one of the leading innovators in the world. This case describes the processes by which Canon controls the flow of ideas from basic science to new products, and how it uses an innovative approach, the strategy of diversification. "Hide
by Joseph L. Bower, Michael Partington Source: Harvard Business School 27 pages. Publication Date: March 25, 1996. Prod. #: 396247-PDF-ENG

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