Netflix Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies

Alternatives

As a part of human nature it happens many times that the consumer may get bored from the conventional website that he uses on regular basis. People in every category across the globe looks for alternatives (Kotter, 2002). It is a possibility that one user may be facing issues with the existing Netflix subscription or it can be possible that a user may not have much to watch on the website. Sometimes, a user even gets more frustrated by seeing others, who are very happy with the other streaming sites (Stroh. 2002). These factors may force that user to switch or look for an alternative; there are some potential alternatives that have been highlighted as a replacement of Netflix.

These alternatives consist of a vast range of variety. These alternatives include: amazon.com, cloud load, I-tunes. Hulu plus, vudu, Google play, YouTube, block buster, epix and crackle. These websites are really famous for providing a real entertainment to their users because by visiting these websites, a user can easily get the desired amusement related content. These alternatives not only provide desired online content to the users but also provide different options like sharing, uploading, downloading and commenting on the videos.

Recommendations

Netflix can open their retail shops and outlets for their users because this will increase their users to reach at the ground level. This will certainly facilitate them in enhancing their already established brand name, which will for sure increase their net profits as well. They can also use the social media platform in two ways like they can promote themselves by doing online marketing at different websites and by allowing users to share the content from Netflix’s platforms. To get a tremendous competitive advantage, they can also introduce the video downloading and conversion options, which will for sure bring a lot of traffic on the website. From financial perspectives, they must start focus on reducing the operational expenses that are increasing in a rapid pace. By apply all these practical solutions, Netflix can increase their market share that will for sure enhance their brand image and will ultimately their net profits.

Implementation

Objective	Action/Activity	Target dates	Status
Netflix must develop the implementation plan against the expected issues, which may occur soon.	Generate Immediate plan based on highlighted issues.	Start From Year 2013	Needs to be done
Netflix must overcome fake copy right and patent issues.	Create a department that will look at these issues regarding the copying and must take the legal action (if required).	Develop draft by 01/06/2013 and get it approved.	Needs to be done
Recognize needs and wants and grab the new expected opportunities ( Conduct Research From Customer Perspective)	1.Identify research team members and ask them to design research plan. 2.Review research analysis within past five years and upcoming 5 years.	Start Immediately	Needs to be done
Create a team to which would play a role in reducing the operational expenses.	Perform trend analysis, generate the expected outcomes regarding future financial issues (if present), and predict future possibilities in the light of current companies policy.	Develop draft by 30/06/2013 and Provide suggestions.	Needs to be done