Mueller-Lehmkuhl sells clothing fasteners and rents joining machines. She considers these two products as effectively a single item and the value of them, respectively, fixing the high returns and mounting machine at a loss.
Mueller-Lehmkuhl GmbH Case Solution Case Study Solution
The cost of the system distributes the cost of connection to the machine hardware. The Japanese entered the market and found a way to unleash the two products. As a result, they challenge the European way of doing business. The case asks students to analyze the real cost of production and profitability. "Hide
by Robin Cooper, Dagmar Bottenbruch Source: Harvard Business School 13 pages. Publication Date: September 25, 1986. Prod. #: 187048-PDF-ENG