Who are the appropriate investors for a for-profit firm targeting the world's poor? Movirtu's "Cloud Phone" applications was fashioned for the nearly one billion people who cannot manage mobile phones and, consequently, borrow cellphones from friends and family.
Movirtu's Cloud Phone Service Funding a Base-of-the-Pyramid Venture Case Study Solution
Movirtu already procured two seed- round impact investors, Gray Ghost Ventures and Grassroots Business Fund. For its next round of financing, Movirtu was approached by TLcom Capital, an experienced VC. Students must determine: will let Movirtu to not only survive but achieve maximum financial and social impact?
PUBLICATION DATE: January 05, 2012 PRODUCT #: W91C62-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION