An internet source of custom footwear, this sequel of the case about a Google AdWords campaign for Motorcowboy, recounts the revised approach of the Darden team.
Motorcowboy Getting a Foot in the Door (B) Case Study Solution
PUBLICATION DATE: August 09, 2011 PRODUCT #: UV5780-HCB-ENG
This is just an excerpt. This case is about SALES & MARKETING