Business to business information systems have become increasingly important in the food chain of the company. Using the concept of modularity to clarify the strategic implications of B2B technology. There are two common strategies for B2B: modularity, which allows the company to lease its internal capacity of others in the industry, and enterprise architecture that changes the supply chain, allowing the focal firm coordination mechanisms to facilitate that trust issues and information asymmetry was previously was possible. What modular strategy is suitable depends on the role played by the central company in the supply chain and supply of indispensability. Only companies with deep knowledge of architecture can take full advantage of the modular strategy. "Hide
by Pierre Richard J., Timothy M. Devinney Source: California Management Review 29 pages. Publication Date: Aug 01, 2005. Prod. #: CMR319-PDF-ENG
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