Against all odds, the creator of Mk II Corporation (Mk II) has started an American watch business. The creator, a Wharton MBA graduate and a former investment banker, started his venture with no previous experience in the watchmaking trade in 2002. He started his business to create watches in America during an age when U.S. manufacturing was in decline and the country had no indigenous watchmaking firms to speak of.
MK II Building an American Watch Company Case Study Solution
Regardless of all this, the establisher has managed to deliver a few thousand watches along with watch parts, and has an escalating customer list. His challenge in March 2009 turns from trying to figuring out how to manage the explosive increase of Mk II to endure.
PUBLICATION DATE: January 06, 2010 PRODUCT #: 909M73-PDF-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
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