Case management is the dilemma of a new institution in the underdevelopment of the microfinance market in Latin America. Supported by a globally recognized player in the industry is the result of the efforts of two young local entrepreneurs with the business model they believe can achieve significant and profitable share of the potential $ 150 million market. With a background in the 2002 banking crisis, the governing leftist coalition promoting microfinance as a tool for poverty reduction, but the banking authorities have not issued regulations to promote it. Another competitor with similar characteristics Microfin start doing business for a few months before, and there are rumors that the country's largest bank is considering a fully owned subsidiary dedicated exclusively to microfinance. "Hide
by Michael Chu, Henry Kramer Source: Harvard Business School 30 pages. Publication Date: June 4, 2009. Prod. #: 309126-PDF-ENG
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