Meadowlands Case Solution
In February 1998, programmers Ted Leonard and Charlie Sexton tried to achieve and develop a big multifamily site in Maryland, north of Washington, D.C.
They may be trying to win financing and government approvals to develop a new sort of product for the market based on "new urbanism" precepts created by their architect, Andres Duany. They must convince city officials, their banker, and local brokers and contractors that their traditional area development strategy is socially and economically feasible.
PUBLICATION DATE: February 02, 1998
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP