Describes the operating system McDonald `s, the most successful fast food chain in the world. The case has no solutions focus, it is designed for use with Burger King Corporation The students are asked to compare the two operating systems, networks of fast food hamburger. Careful analysis will detect the subtle and not so subtle differences between the two operating systems selected the two companies. "Hide
by W. Earl Sasser, Jr., David C. Rikert Source: Harvard Business School 15 pages. Publication Date: December 1, 1980. Prod. #: 681044-PDF-ENG
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