Describes the history and unique principles of the most successful corporate law firms in the country. Closes with a lengthy quote Martin Lipton, who is one of the founding partners of the firm and which is described in the U.S. to become a lawyer as "Elvis Presley in the field of M &ยป. Lipton effect on certain types of activities that the firm carries out aimed at building its reputation. Either otherwise these activities are marketing an open question. "Hide
by Jay W. Lorsch, Samantha K. Graff Source: Harvard Business School 8 pages. Publication Date: November 29, 1995. Prod. #: 496037-PDF-ENG
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