Managing Intellectual Capital: Licensing and Cross-Licensing in Semiconductors and Electronics Case Solution
The direction of intellectual capital and initiation are playing an increasingly significant part in competition in high technology sectors. To run in markets where innovation is cumulative, for example in semiconductors and electronics, businesses often have to participate in wide-ranging licensing and cross-licensing. Recent increases in the power of patent protection and by the active licensing position of intellectual property owners amplify this need. A high quality patent portfolio represents the innovative capability of the company, but may substantially raise its cross-licensing negotiating power and reduce royalty payments. Additionally, it may lead to its product and process innovation.
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
PUBLICATION DATE: January 01, 1997
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