Examines how location affects the firm's strategy and identifies the location of the various ways affect the structure of the industry, the positioning of the company, and the sustainability of this position. Intellectual roots lie in the assessment of institutional economics. In particular, the premise is that the solutions specialized intermediaries transaction costs between potential buyers and sellers and help make a win-win proposition occur. The lack of specialized intermediaries leads to institutional voids. Determine how such voids to limit the choice of companies. Specific questions addressed: (1) What are the global industry? (2) What is a global strategy? (3) When and how the strategy to the specific locations? and (4) as a sustainable strategy that is based on the existence of institutional voids? "Hide
Tarun Khanna on 16 pages. Publication Date: April 5, 2002. Prod. #: 702475-PDF-ENG
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