Explores the success factors leading to the growth of his company's number three ranking in the aggressive competitive toy industry. LeapFrog has taken the strategic decision to use its educational model in two sectors: consumer toys and training of additional materials. Senior executives face a number of challenges to ensure sustainable growth. Critical to its success is the ability of LeapFrog, to use their capital assets, and be closely manage relationships with customers, distributors, suppliers and partners through these two very different industries. "Hide
by Lynda M. Applegate, Christopher Dede, Susan Saltrick Source: Harvard Business School 41 pages. Publication Date: September 24, 2003. Prod. #: 804062-PDF-ENG