Kodak's health imaging division is the second largest business unit of Kodak, a leading global provider of consumer and professional imaging and medical devices. Regional Manager of Health is preparing its image presentation to senior management of the company retreat. The East Asian crisis and its impact on the separation of the agenda. Regional manager reflected on the scale of the crisis, and it questioned the company answers were reactive rather than strategic. There will be some tough questions to rake over the meeting. Is not health imaging department to effectively respond to the crisis? Kodak is better because of the crisis? What will be the short-and long-term effects be? Will the answer to Kodak East Asian crisis, maintain relationships with customers for years to come? Information relating to the strategic point of view, the image of health, the organizational structure of the company, and leverage used by Kodak in response to the crisis, all of which serve to produce answers to some questions for further consideration division. "Hide
by Nancy Sousa, Richard DeMartino, Stanley Widrick Source: Richard Ivey School of Business Foundation 17 pages. Publication Date: October 19, 2001. Prod. #: 901M55-PDF-ENG
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