In July 2008, Luis Morales, president of Kent Chemical International, is proposing a third reorganization attempt after two unsuccessful efforts to better align his business with its U.S.-based parent company.
Kent Chemical Organizing for International Growth Case Study Solution
With a global expansion strategy putting a worldwide recession looming, a divide forming between Kent's core company and its particular growth markets, and increasing demands on his organization, Morales understands this time his plan has no room for error.
PUBLICATION DATE: February 23, 2012 PRODUCT #: 4409-HCB-ENG
This is just an excerpt. This case is about GLOBAL BUSINESS