Juchheim Co. Ltd. was a confectionery family firm located in Japan. Owner and the chief executive officer faced two significant problems associated with the firm's future success: determining the company's growth strategy in the foreign market and handling sequence into the next generation.
Juchheim The Failthful Pursuit of Flavour, Culture and Family Values Case Study Solution
Under the old Japanese tradition the founder’s oldest son would take over the company and was the obvious heir. However, the market scenario had changed; new demographic and economic conditions had brought unprecedented challenges for the business. Vanessa M. Strike is affiliated with University of British Columbia.
PUBLICATION DATE: February 03, 2015 PRODUCT #: W14675-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION.