Describes the work of Jack Welch as CEO of General Electric from 1981 to 1992, focusing on its portfolio of conversion based on the broad dispositions and acquisitions and company culture through a mandated process called "out." To a large extent, the case in Welch tells his own words on the basis of the earlier cases on the Welch-trained Richard Hammermesh and Frank Aguilar and the 1991 interview with Welch in Harvard Business Review, and an article in Fortune, "GE holds these ideas Coming". « Hide
by Joseph L. Bower, Jay set Source: Harvard Business School 22 pages. Publication Date: October 25, 1993. Prod. #: 394065-PDF-ENG