The purpose of this case is to assess the opportunities and challenges the Internet poses to the stock markets. In the case of essential information on the e-commerce industry, allowing students to consider issues, including changes in market forces, new forms of competition, and the channel of cannibalism.
This Darden study. "Hide
by Kenneth Eades, Dana Clyman, Carolyn Cooley, Pam Smeder, Amy Zahratka Source: Darden School of Business 13 pages. Publication Date: March 29, 2000. Prod. #: UV0505-PDF-ENG
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