InterfaceRAISE is a consulting firm for sustainable management is built to take advantage of its parent company Interface Inc, carpet manufacturer recognized as a world leader in corporate environmental sustainability. This case illustrates the problem of converting internal capabilities in a client facing revenue. This has become especially difficult by the fact that the parent company is a manufacturing company and InterfaceRAISE is a professional services firm (consulting). InterfaceRAISE not be completed with the traditional model of the consulting firm, relying instead on the availability of part-time employees in the parent company. At the time of the case, InterfaceRAISE was struggling to determine the appropriate business model for this type of consulting firm he wants to be, to determine which client portfolio should look like, and set its pricing structure. InterfaceRAISE must decide how to accelerate its growth while the top three purposes:. Improving the sustainability performance of their customers, increase brand of the parent company's image and sales, and an increase in operating profit "Hide
by Michael W. Toffel, Robert G. Eccles, Casey Taylor Source: Harvard Business School 19 pages. Publication Date: May 17, 2011. Prod. #: 611069-PDF-ENG
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