Intellectual Property and Strategy, Spanish Version Case Solution
This case explores the role of intellectual property in firms' strategies.
Furthermore, it explains the legal and strategic differences between patents, copyrights, logos, and trade secrets and explores the multiple ways companies use these distinct legal protections in order to get competitive advantage in the market.
PUBLICATION DATE: May 20, 2004 PRODUCT #: 710S14-PDF-SPA
This is just an excerpt. This case is about STRATEGY & EXECUTION
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