Stacey Lawson, HBS 1996, started CAD representation of the company's database to help designers and engineers in the design process. The Company has completed its production and begins to sell. The case examines issues related to the organization of sales and prices for the product. "Hide
by Joseph B. Lassiter, Michael J. Roberts, John M. Biotti Source: Harvard Business School 24 pages. Publication Date: March 10, 1998. Prod. #: 898213-PDF-ENG
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