The case presents the exceptional business model of Inkaterra, a top ecotourism organization in Peru, and the various strategies the company can pursue to grow. Through the encounter of Inkaterra the case studies provide two general problems.
It discusses the potential impediments that exist for the development of the tourism sector. It presents the argument of whether authorities may wish to have to use tourism as an engine of growth, and if so, what is the greatest strategy to preserve the surroundings.
PUBLICATION DATE: September 26, 2012 PRODUCT #: 713022-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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