As an outcome of teamwork and modest measures taken by the four cousins and creators, who are in top management. ID Fresh has grown rapidly in a time period of less than ten years, from a kirana store (a small Indian neighborhood supermarket/retail shop) to a successful mid-sized ready-to-eat and ready-to-cook food company.
The managing director understands the requirement to transition to a more adept organization by recruiting highly motivated professionals to fill the management places. In so doing, the management of the organization needs to follow the working style of founder who was humble and religious and also a man of integrity and principles which were based on his religious faith. D.V.R. Seshadri is affiliated with Indian Institute of Management Bangalore.
PUBLICATION DATE: July 21, 2015 PRODUCT #: W15313-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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