This case illustrates the comprehensive assessment firm specializing in "Speed Dating" niche dating / entertainment industry. Founders HurryDate, small, private company, is considering funding options for future growth, including the total or partial sale of the company. Students should determine the strategy of the company, the main risks and success factors associated with the industry to assess the basic financial statements, evaluating past performance of the company, the assessment of the future of the company, and give recommendations for the evaluation of the firm. This exercise also highlights the problem of estimating a small company, where information and viable comparable often limited or non-existent.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Sharon Katz, Edward J. Riedl, Jessica Deckinger Source: Harvard Business School 11 pages. Publication Date: October 14, 2009. Prod. #: 110035-PDF-ENG